And when were they
replaced by automatons?
Surely, it didn’t happen over night. More likely it was little by little, one job at a time, while we were so busy paying attention to the bottom line that we lost focus on the product. The bland leading the bland. Until, one day, those we served peered out from the fog of mediocrity and asked themselves, “Why isn’t anyone paying attention?”

There is one place, however, where craftsmanship isn’t cyclical. Where details are obsessed over and where we never, ever forget that you are an artist. Even if you’re not a designer. If you’re a CEO or a president, an entrepreneur or a publicist, when you’re communicating you’re an artist. At Keefer Printing, we’ll see to it that you communicate as artfully as possible.

© 2017 Keefer Printing Co. Inc. | 3824 Transportation Drive Fort Wayne, IN 46818
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